Bye for now and see you again soon


It is soon time for me to put away my camera and computer, and thank Kinnarps for having me. It has been an intense week with many steps taken along the trade fair aisles and many new impressions to digest. But a summary of the trade fair week is in the pipeline, so keep a look out for this in a few weeks or so.

The week has provided many trendspotting opportunities and discussions about current trends, neuroscience, innovation, sustainability and holistic ergonomics. Fragmented – but even so hopefully no less interesting. Don't forget to check out the #FairTrends tag on Instagram for even more reports from the fair, in picture form.

I think the fair stands themselves are a source of great inspiration and one of the main reasons for visiting the fair. A new award was set up for this year's fair – Editors' Choice in the Rising Star, Best Stand and Best Product categories. The jury was made up chief editors from some of Europe's most important design forums: Marcus Fairs from Dezeen, Adeline Seidel, Stylepark and Walter Bettens, DAMn Magazine.

The winner of the Best Stand prize was Foscarini and stand designer Pietro Ferruccio Laviani with the jury motivation; ”Designer Pietro Ferruccio Laviani has created a hiding place for Foscarini, which lures the visitor into a red cave, away for the chaos of the trade fair. The intimate and quiet location allows visitors experience different lights from different sources and gives you an entirely different trade fair experience".

Foscarini worked with the same feeling and expression at the Milano 2015 furniture exhibition, where it felt as if you ended up in a completely different, red world.

Personally I think there were many stands to be inspired by in different ways. But the one that sticks out most in my mind is Abstracta's stand where their own products really finished up in the limelight. Smart and a well-executed concept!

So having said that, I want to say thank you for this week and see you again!

/ Hildur