Where does it come from?


Nature attracts attention and plants and greenery have taken and take up even more space in our homes and public areas. We are also becoming more interested in the materials we find around us. Where do they come from, how are they produced and can they be recycled? These are all essential questions to ask for a sustainable future.

This year's trend exhibition ”Nature is back for good” is all about our longing for nature and natural surroundings. Three different areas have been designed. Teatime & Playtime by Susanna Vento, Finland. Meeting Room by Christine Rudolph, Denmark. And the outdoor area Where does it come from and where does it go? by Emma Olbers.

"My outdoors area is an interpretation of the different interior trends I see right now. At the same time, I want to use the exhibition to raise questions that we should be thinking about, like where does our material come from? Where does it go after? Can it be recycled? Hopefully, through this exhibition, I will be able to help raise the level of responsibility in terms of what material choices are being made by both producers and consumers.”

In Emma's part of the exhibition, you can see how much CO2 and materials are used and which raw materials are used in the various products. It is both an interesting and noteworthy exhibition that can be found in the corner of the C-hall. Definitely worth going out of your way to visit.

I will be interviewing Emma Olbers at the end of the week to talk even more about sustainability. A subject Kinnarps works conscientiously with all the time. You have of course read The Better Report which deals with sustainable development and Kinnarps' work with taking responsibility for the entire chain. With everything from raw materials and relationships to the way we design and manufacture our products. 

Read The Better Report here.